The host and artist negotiate the ticket price based on the capacity of the host and the artist's typical gig price.
They also negotiate the split of the ticket. Often hosts are happy to provide a space for the concert without financial benefit, but those who would like to provide wine and snacks can ask for a small percentage. To ensure that the artist gets the majority from each ticket sold, hosts can maximum take 15%.
Also remember to consider the 8% KODA license fee and 20% Be My Concert fee.
Things to consider:
How much money would you like to walk away with if the concert sells out?
How many seats are available? Divide the total sum by the number of seats and see what price you get.
What is your crowd and the host’s crowd? Different audiences are willing to pay different amounts of money? For instance classical and jazz concerts tend to be more expensive and the crowd is perfectly happy to pay for the experience.
What stage of professional journey are the artist in? Price signifies quality. Strictly statistically, more expensive concerts sell better. But beware to not artificially inflate your ticket price, if you are very new to playing live concerts.
Remember that you can always adjust the ticket price with following concerts.
Prices can range immensely based on the type of performer and the venue, so feel free to take inspiration from our upcoming concerts.
Is there a minimum amount of tickets that I need to sell?
There is no minimum of tickets required to be sold for the concert. As a general practice, if a concert sells 12 of the available tickets, it is considered successful and the concert cannot be cancelled due to low ticket sales. If the concert have sold less than 12 of the tickets 48 hours prior to the concert date, it is up to the host and the artist to decide, if they want to go ahead with the concert.